Are you struggling with the expensive Pay-Per-Click programs? If you are tired of dealing with online marketing programs that cost you an arm and a leg, you may be in luck. Du Molin & Du Molin, Inc. recently invested $5 million into LeadFire.us. This is supposed to be a new next generation lead platform, aimed at aggressively finding new customers in local markets.
The beta testing phase came back with positive results. Over 700 dental offices participated in the beta testing phase. From this they said 60,000 new leads were generated. One dental client reported an increase of 20 new appointments a month. This has led to an increase of an extra $32,000 a year. Add up the cost of your existing marketing campaign and what the cost-per-lead currently is and once you compare it to the results of LeadFire, you many be swayed to switch.
Because online marketers use specific tools to achieve the goals that have been established it’s important that you look at the various options that are available to generate leads and boost your website visibility. How does LeadFire work differently from other programs? LeadFire.us builds several websites for the same company and hosts them on the same IP address which is a concern. They design the sites using stock images on many of these sites meaning you can have multiple sites with the same images to go along with the possibility of the same content. As far as site content, Leadfire focuses on content creation that appears to not really be unique, just enough to get by search engine filters, and use keywords related to your industry. Local search marketing tactics are applied to the program helping to narrow down the right traffic you are searching for.
While Leadfire marketing tactics do not appear to be Google friendly at their core, they are getting some results for their clients based on their reports. With the dental beta testing coming back positively it’s hard to completely discredit LeadFire.us as another spam marketing program. Before you invest just make sure you are okay with the methods they employ. If the work is done on your actual URL or you are redirecting to one of their quickly created sites some strategies could get your website banned from the search engine giant, which can cost you thousands of dollars in lost revenue. Let us know if you have tried this service and what results you achieved.
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